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Successful Business Website Models To Choose Between: Static vs. Dynamic

Before you head on straight towards creating a website for your business, there are two website prototypes you should know of. These are static and dynamic models, created with different software and with their own set of functions.

Wondering why you should care about choosing between the two website types? Because each serves a different purpose suited for that business category, and our web developers in Chennai certainly can help you make that decision.

In the first look itself, it is not easy to distinguish whether the website is static or dynamic. Hence, head along with us to find out what these two website types signify, and which one is a better fit for your business.

Static websites

They are readable-only web pages that are stationary, created using HTML (for structure) & CSS (for styling) and contained fixed coding. They display the data as published on the web server to the end user, without dependency on programming and database management. Some examples of static websites include marketing websites, blogs, landing pages, etc.

On assumption static web pages look very simple and non-fussy (read drab), because new data or content is rarely ever added to them. To dispel this is the example of Dropbox, with a catchy interface and content outlining its services (which does not really change).

But this does not mean that this website prototype cannot be updated. The source code will be changed for every such update by the web developer. Basically, static websites are used as- (i) contact source point between the client and the business, and (ii) for displaying their web presence as a brand.

You must be thinking, what could be the benefits of a static website? Well, here is what our web
developers in Chennai have to say:

  • They are cost effective, because the maintenance of a few web pages is all that is required.
  • Perfect for small companies and start-ups, because the user management can be done by even one individual alone.
  • Web hosting is inexpensive and does not require constant updates.
  • You can be flexible with the layout and designs of the web template.

But, aren’t there limitations to this basic model of websites? Of course there are some, and here is what they look like:

  • Lack of user interactivity, because the data is a one-way communication from the server to the user.
  • Stagnant content, which can make the website appear dull and unmoving in appeal.
  • If there are changes to be made, the skilled web developers will have to work on each aspect. This means that the business owner cannot make any changes of his own and requires reverting for each modification.

Our sample design of a static website:

krupa designs static

Dynamic websites

They are most popularly used today, because they are user interactive in function, not just for readability. They can be defined as websites that consist of client side and server side scripting for back and forth interaction.

Examples to elucidate this point are ecommerce and social networking websites amongst many other categories, which require changing communication and updates to function. To name one, Flipkart would be a good example.

Dynamic websites are managed using HTML scripting, CSS styling and web scripting languages like PHP and JavaScript. Dynamic websites carry elements prompting search features, two way contacting options, more expansive navigation, etc.

Getting to the benefits of a static website, our web developers in Chennai say they are:

  • Separate and seamless user interface and content. In a static website, clicking on a hyperlink leads you to the text and interface in the same web page. But for dynamic websites, clicking on a link carries the same interface but pulls out the requested content from the database.
  • Usable as a Content Management System (CMS) – It can be accessed and modified by you, the business owner from any location (internet connection is a must, though). You can add administer user accounts, orders, and queries/requests, as well as modify the content presented. Independent of the web designer and web developer, that too!
  • Medium and large scale companies with multiple users and staff will find this model to be the perfect fit. (Even your start-up and small scale business will generate more conversions with dynamic websites though!)
  • Ease of updating content and any other data.
  • High on functional user interactivity. Since the dynamic website works as a two-way street, the user can search the database, archive and results will be returned. When more content is added on the dynamic website, a sitemap is also automatically generated (better search engine visibility, peeps!).

But, the limitations to this popular prototype of websites? Just about two of them and here is what they look like:

  • Expensive investment, because it requires high grade content management, constantly updatable software and round-the-clock maintenance.
  • Development period will be longer, because the testing and deployment may go to several rounds for the expansive functioning.

Our sample design of a dynamic website:

ureelz dynamic

In two sentences, we encapsulate the decision making for you:

If you want a simple website with a read-only function, go static.


If you want a website with user interaction and changing content, dynamic is the answer.

wordpress developers in chennai


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